Why is Social Media Marketing so effective? – Patrick Schwerdtfeger

www.SocialMediaVictories.com Patrick Schwerdtfeger discusses social media and why it is cheaper and far more effective to spend marketing dollars on social media platforms than other options. Driving traffic to a website is difficult and it can be expensive. Meanwhile, Facebook has over 300 million users already. It’s much cheaper to interact with them on Facebook first and then invite them to your website second. Thisvideo was recorded on August 15, 2009 in Berkeley, CA. It was part of a full-day workshop entitled Social Media Victories Real Businesses, Real Campaigns, Real Results which focused on how entrepreneurs, small business owners and self-employed service professionals can leverage Twitter, LinkedIn, Facebook and YouTube to grow their businesses. Patrick is the author of Webify Your Business Internet Marketing Secrets for the Self-Employed (2009) as well as Make Yourself Useful Marketing in the 21st Century (2008). You can purchase the latest book on Amazon but you can also get it for free at the following website. www.WebifyBook.com By subscribing, you will receive one chapter via email each week for a year. You should know that the book also includes 6 chapters that are not in the email course and the book also has a step-by-step action guide at the end of each chapter. The email course does not have those itemized to-do lists. This video is about effective marketing. It’s aa lot easier to interact with your audience on websites where they are already spending …