Social Media Analytics: Effective Tools for Building, Intrepreting, and Using Metrics

Product DescriptionAlign strategy with real metrics using social monitoring best practices! Social media is the hottest topic in marketing today—but do you really know how to take strategic advantage of everything Facebook, Twitter, LinkedIn, and other site have to offer? You’re [...]

May 17th, 2011 | Tags: , , , , , , , , | Category: Social Media Tips | Leave a comment

Social Media Metrics Secrets

Product DescriptionInvaluable advice on analyzing and measuring the effects of social media Do you wish you could sit down with an expert to figure out whether or not your social media initiatives are working? With Social Media Metrics Secrets, you can! Expert John Lovett taps into his years of training [...]

February 16th, 2011 | Tags: , , , | Category: Social Media Tips | Leave a comment

Your Social Media ROI

Image by arvindgrover via Flickr

Does you business use social media and networking?  I suspect that you do or that you are considering it, or you probably wouldn’t be hanging around this blog.

A recent study of businesses who use social media found that, on average, each social media profile you support requires an investment of thirty-two [...]

February 8th, 2010 | Tags: , , , , , , , , , | Category: Social Media Tips | Leave a comment

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