SplashCast: Rolling With Tumblr’s Social Media Marketing Strengths

Facebook, Twitter and LinkedIn continue to be the “big three” of social networks, and Pinterest has certainly come on strong in the last few months. But there is one blogging platform that keeps flying under the radar, gathering users and slowly sneaking into the social media mainstream – Tumblr. According to a recent report from ComScore, Tumble is now closing in on 20 million visitors and is actually the second-ranked network in terms of minutes spent by users each visit; only Facebook beats Tumblr in that category. So is there a place for Tumblr in your business’ social media marketing strategy? Splash Media social media manager Duncan Gilman tells Renay San Miguel about Tumblr’s strengths, the brands and industries using it effectively to market their content and what executives should ask themselves before opening up a business Tumblr. For more information on Tumblr, visit tumblr.com To learn more about Splash Media, visit http