No doubt you’ve heard of QR codes, those squares with the maze-like designs that are showing up on all manner of products these days. Users snap a picture of one with a smartphone equipped with a QR code-reading application, and they get sent to websites or platforms with special content from a business or brand. But a Denver-based company, SpyderLynk, says it has something better – Social SnapTags, a product that’s being called “QR codes on steroids.” SpyderLynk CEO Nicole Skogg talks to SplashCast host Renay San Miguel about the big differences between Social SnapTags and QR codes, the data they provide to businesses, and the future of mobile marketing. For more information on SpyderLynk, visit www.spyderlynk.com For more information on Splash Media and our social media marketing services, visit www.splashmedia.com
