At Globa.li, we passionately believe that social media and custom content are the future of travel marketing. After several years running Travel Marketing Worldwide, a successful marketing representation firm, Sarah Fazendin and Mallory Worthington were frustrated by weak audience engagement when managing social media marketing strategy for their clients. As a result, Sarah and Mallory, co-founders at Globa.li, have set out to create a solution to help travel companies get more out of their social media and custom content marketing investment.