By social media, I mean things like Twitter, Facebook, MySpace, Youtube, blogs, and Wikipedia.
Any country or level of government is okay.
I’m doing a presentation and need some examples. Thanks.
Obama is an interesting example, but I’m thinking more along the lines of a department, rather than a specific individual or politician.
The president of the United States. He has used youtube lots of times, posting his daily speeches on there sometimes.
That’s my answer, Barack Obama.
Yes Obama is an example which answers one part of the question (although the OP did specifically exclude Obama), but has it met its success measures? How do you define successful use without having visibility of the internal decision-making?
I worked on a “successful” social media implementation in an Australian Government department two years ago; the implementation met its success measures but the project it was supporting was canned and thus the social media activity shut down. Would you consider that a success?