Today, social networking websites are getting more popular by the second. Some examples would be LinkedIn, Friendster and MySpace.
One of the social networking websites that have the most number of members is Facebook.
It has been reported that Facebook sometimes receives the same traffic that Google gets in a day.Alexa ranks Facebook as the #4 busiest site in the world (often they are #3).The point is, Facebook is crawling with potential customers, and you need to be there.
Many people choose to join Facebook as they find it to be a great way to socialize with old and new friends/colleagues. This again makes Facebook a phenomenal tool to market your own business interests.
Below, you’ll find ten sure-fire tips on how you could leverage Facebook for your marketing efforts.
1. The first would be to make a great Facebook profile. How exactly do you make your profile great? Think of your profile as a part of your brand. Make sure that you would be including the important information like your education, work experience, along with your personal interests. Also, in order to make an effective profile, try adding a picture of you or a picture that is relevant to the product or service you are selling. Having a complete profile would be the best way to go when marketing in Facebook is concerned.
2. Add as many friends as possible. This is one of the reasons why many people choose to join Facebook. Members are able to meet their old friends and make new ones. By building new relationships with more people, you would be able to ensure that your marketing efforts would be worthwhile. Since you can see the friends of your friends, you would be able to add more people, making it easier to build an extensive network.
3. You could also join a number of Facebook Groups. By joining groups which are relevant to what you are offering or what you are doing, you would have access to valuable contacts.
4. If you cannot find a group that is actually associated to your business, you could go ahead and create your own. You could add members, post articles, start discussions, which could all ultimately lead to lasting relationships. You would also have the option of having your advertisement directly linked to your group.
5. You can also syndicate your blog on your profile in Facebook through RSS. This would mean that each blog post you make would automatically be shown on your profile page. This would lead to more exposure to reach more readers giving you more leads and eventually more business. You also stand to pick up more backlinks to your website, which as we all know, is a driving force when it comes to your SEO strategy.
6. You can also comment on profiles of other members. Even if it is just a short message that you write on someone’s wall, it would give you more exposure. Just make sure that it would be a relevant or meaningful message.
7. With Facebook, you have the ability to list your events. They could be events that you organized or events that are related to your business. For instance, if you are launching a new service or product, you could create an event and then invite your friends and acquaintances who you think might be interested. You would be able to see who are planning to attend your event and then afterward, guests could leave their feedback on your event. This is probably one of the simplest and cheapest ways to do marketing.
8. You can also take advantage of the gift-giving applications in Facebook to do effective marketing. You can send virtual gifts to your friends and acquaintances. This is another effective way to build relationships. In other words, bribe them and they will come.
9. Aside from the gift-giving applications, you can also make use of the gaming, movie and music applications available in Facebook. There are tons to choose from so you would surely be able to choose one that you would find interesting and relevant to your business. Trust me, there is an application for everything, and even some controversial ones.
10. Finally, you could create a community. This is probably one of the best benefits that Facebook has. By having a group of people who would be connected to you through a community, they would be open to what you are sharing. You can start building your brand and making use of Facebook to make your business more profitable.
With these simple yet effective tips, you will quickly realize that Facebook is not only an excellent social networking website but also an indispensable tool in online marketing.
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[...] your clients. Facebook is full of opportunities for you and your business. Start by creating a Facebook page for business, after you create your personal [...]
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[...] can advertise using Facebook page for business. This is a social media website where you can create a profile and expose your business. It’s [...]
[...] can advertise using Facebook page for business. This is a social media website where you can create a profile and expose your business. It’s [...]
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[...] can advertise using Facebook page for business. This is a social media website where you can create a profile and expose your business. It’s [...]
[...] your clients. Facebook is full of opportunities for you and your business. Start by creating a Facebook page for business, after you create your personal [...]
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Great post, thanks for taking the time to put together. Cheers Ted.
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